Always Improving
Sustainability is important to us, and as a new business we've worked to examine, leverage and push forward every opportunity we can to do better. As we grow, we're working towards an even more sustainable future. See how we're starting:
Conscious ingredients
What goes into our products matters not just for kids' skin, but for the planet. From eliminating ingredients like triclosan, a common cosmetic ingredient that is toxic to aquatic ecosystems, to choosing nature-backed ingredients with renewable sources: we examine each and every ingredient we use.
Reducing our footprint
As much as we can, we've used paper packaging, no packaging or renewed materials– like fabric made from recycled water bottles. Wherever possible our packaging is recyclable: we're always working on doing better, and have big goals in mind to how we can improve where we've started.
In-Store Recycling
We teach kids that recycling can be fun and rewarding. Our in-store recycling boxes from TerraCycle turns used plastic into all kinds of useful things.